Intelligent hardware enables novel approaches
The latest advances in smartphone hardware performance have opened the doors for new approaches in app development. Today’s smartphone hardware can perform a variety of AI tasks, including:
- Text recognition: intelligent autocomplete and predictive text, read-aloud functions
- Image recognition: recognition of vouchers and gift cards, image captioning, conversion to text
- Object recognition: measuring of objects and furniture, size advice for online shopping
- Augmented reality: previewing objects in spaces
AI creates new shopping experiences
We have helped customers deploy their solutions to create new online shopping experiences. One project involved the creation of an app function which uses smartphones’ object recognition capabilities to facilitate and personalise mobile shopping.
As the project leveraged new smartphone functions which were not yet extensively used and tested, we carried out pioneering research. It was a success: by extending the scope of functions, we were able to exceed our customer’s expectations.